August 15, 2022


The 2022 Kenyan Normal Election is going on on Twitter

6 min read

On Tuesday ninth August, Kenyan citizens will likely be heading to the polls for the 2022 Normal Elections, the place they’re going to vote to elect a brand new President, in addition to vote casting to elect contributors of the Nationwide Meeting, and contributors of the Kenyan Senate. Along with this, native county governors and applicants for the rustic’s 47 county assemblies can also be at the poll this 12 months for citizens’ attention.

Elections on Twitter 

Right through any election, Twitter serves as a centralised hub for real-time political dialog and remark, electoral sources, journalistic reviews reside from the marketing campaign path in addition to a device for folks to listen to without delay from political representatives themselves.

Our paintings to make Twitter an attractive and wholesome platform for political discourse is long-standing; in 2019 we banned political ads as we imagine political messaging will have to be earned, now not purchased; we’ve expanded our insurance policies round election misinformation and proceed so as to add context and notices to Tweets with manipulated media, to make sure folks have the context they want.

2022 Kenyan Elections

As of late, we would have liked to proportion the stairs we’ve taken and the relied on native partnerships we now have, forward of the 2022 Kenyan elections, making sure the controversy on Twitter is wholesome, open and secure. Our paintings additionally guarantees that Twitter continues to function the go-to position for folks to peer what’s taking place, take part within the dialog, monitor marketing campaign trails and eat verified data, so citizens could make knowledgeable possible choices about what’s maximum necessary to them on this election.


As we paintings to beef up the well being of the general public dialog – in particular all through civic occasions like elections – we’re dedicated to achieving past Twitter to combine various views that make our provider higher for everybody. As a part of that, we now have partnered with quite a few organisations to additional magnify credible data all through the Kenyan election.


Raise Credible Knowledge: One such spouse is Africa Check; established in 2012 because the continent’s first unbiased, nonpartisan fact-checking organisation that debunks unhealthy statements, and empowers folks to have interaction with data significantly, whilst additionally development a tradition of fact-checking throughout Africa. Within the build-up to the Kenyan elections, Africa Take a look at – which is a part of the Fumbua collective, continues to fight false narratives, magnify correct data and lead the activation of crucial media literacy paintings around the area.

We’re happy to collaborate with Twitter as a part of our election paintings in Kenya. The collaboration will permit us to handle dis- and incorrect information through fact-checking claims and figuring out attainable incorrect information. We can additionally spotlight correct, verified data forward of the election at the platform in order that citizens could make knowledgeable selections. Media literacy programmes are a proactive way to struggle incorrect information and make allowance us to make use of our fact-checking paintings to inoculate folks towards false data proactively and empower them to significantly perceive, analyse, and evaluation data as a substitute of merely eating and sharing it. We imagine this permits them to make evidence-based selections necessary forward of elections. Particularly, the partnership with Twitter will deepen the have an effect on of our media literacy venture as it’s going to permit us to succeed in a broader target market.” – Africa Take a look at

This paintings is vital to the safety of the election dialog and we stay up for persisted partnerships and collaboration with Africa Take a look at and all our different spouse organisations, as much as and after the Kenyan elections.


Forward of the elections, Twitter labored with Kenyan spouse organisations on verifying accounts of Executive Companies, Applicants, Political Events, Non-governmental Organisations (NGOs), Information Organisations and content material creators. The blue Verified badge on Twitter shall we folks know that an account of public pastime is original and notable – giving folks on Twitter extra context about who they’re having conversations with so they may be able to decide the way in which by which they interact with a undeniable account.

Amplifying Credible Knowledge

Our groups are running to make sure that citizens in Kenya are directed to credible data whilst they spend time on our platform. Consistent with our efforts to magnify credible data, we now have been ready to release the next options:

  • Customized Kenyan Election Emoji

As of late we introduced a customized Kenyan elections Emoji that will likely be activated through the hashtags #KenyaDecides, #KenyaDecides2022, #electionske #electionske2022. The bespoke Emoji, which footage a poll field with the Kenyan flag draped round it, targets to advertise the discoverability of the election dialog and inspire energetic citizenship and a relaxed election procedure.



●     Kenyan Election Recommended

We’ve introduced an election instructed in collaboration with the Impartial Electoral and Barriers Fee (IEBC) in each English and Swahili. The hunt instructed is a notification provider that directs folks in Kenya to the Impartial Electoral and Barriers Fee (IEBC’s) site the place Kenyans will be capable to get admission to credible details about the elections when in search of key phrases on Twitter, related to the Kenyan Normal Election.

●     Twitter Moments

Our Twitter Curation group is supporting the 2022 Kenyan Elections with the introduction of election Moments which are curated tales designed to handle deceptive and false data across the presidential elections.

Those Twitter Moments, will come with key dates, and normal pointers for collaborating within the electoral procedure from credible assets, together with Kenya’s electoral regulator IEBC, media retailers, and fact-checking organisations.

Coverage Enforcement

Along with imposing our Insurance policies on Hateful Conduct and Abusive Behaviour, we now have carried out a transparent Civic Integrity Policy in order that folks  can not use Twitter’s services and products for the aim of manipulating or interfering in elections or different civic processes.

The Coverage goals probably the most without delay destructive kinds of content material, comparable to (however now not restricted to) deceptive details about how to take part in an election or deceptive data that intends to intimidate or dissuade folks from collaborating in an election.

Labelling: As such, in keeping with this coverage, we can label Tweets that include false or deceptive data that undermines self belief within the election or false or deceptive data associated with the results of the election. Tweets which are labelled beneath this coverage will subsequently have decreased visibility (now not amplified) around the provider and can result in Twitter Moments with informative context at the matter – in keeping with respectable, dependable assets and fact-checkers.

Native engagement

Our Sub-Saharan Africa coverage group has additionally presented security and safety coaching to spouse organisations, bringing them via gear comparable to mute, block and document, in addition to quite a lot of safety guidelines and methods comparable to two-factor authentication.

The established cross-functional 2022 Kenyan elections group at Twitter, will paintings to offer protection to the integrity of the election-related dialog, enhance spouse teams and political representatives in addition to figuring out and curtailing any danger to the integrity of the 2022 Kenyan election dialog on Twitter.

We’re dedicated to offering a provider that fosters and facilitates political debate and we can proceed to construct on one in every of our core priorities, which is to offer protection to political and civic dialog on Twitter via our insurance policies, merchandise and the integral partnerships we now have all over the world.

Resources for related election connected data